Look for coherent local relationships
Think of providers you know: outdoor activities, tours, restaurants or services useful to travellers. A partner may present your accommodation when the recommendation genuinely helps their audience. Check the information is accurate and the relationship accepted. Inclusion in a tourism resource depends on its own criteria; owning accommodation does not automatically qualify you.
Create a resource worth citing
A page explaining access, your own selection of routes or verified practical information may help another publisher. Clearly distinguish your recommendations from services included in the stay. Keep content up to date and cite appropriate sources for schedules or changing information. A link’s value comes first from its context and the usefulness of the page.
Evaluate more than a domain score
An authority indicator can provide a reference point, but guarantees neither a relevant audience nor SEO results. Look at the website’s subject, page quality and link placement. Be wary of offers based only on large link volumes or ranking promises. Advertising links should be identified and qualified according to applicable search engine rules.
Track links and incoming visits
Keep a list of pages mentioning your property and regularly check their destinations. If your address changes, maintain a coherent path to the new page. Compare referral visits and enquiries rather than watching only a score. No link can promise a specific ranking or a fully booked calendar.
Your preparation checklist
- Find partners relevant to stays.
- Offer a page useful to the reader.
- Check the link’s context and destination.
- Measure referral visits and enquiries.
Frequently asked questions
Should I get as many links as possible?
No. Relevance, context and source quality matter more than an isolated volume target.
Does a high authority score guarantee a good ranking?
No. It is an indicator supplied by a tool, not a ranking promise.