Identify complementary services
Depending on the destination, travellers may seek bicycle hire, guided tours, family activities or practical services. Select contacts according to your guests and opening periods. Check the area served and access conditions. A recommendation involves your credibility: present only what you have checked sufficiently.
Make a simple proposal
Explain your business, guest profile and reason for contacting the recipient. Propose something concrete: presenting an activity in your welcome booklet, making introductions on request or creating local content together. Do not promise client volumes you cannot substantiate. A relevant, personalised message is easier to assess than a generic approach.
Clarify each party’s commitments
Decide who supplies and updates information, and how to end the collaboration. If payment or a commercial benefit is involved, formalise the terms and disclose it transparently. Do not share travellers’ contact details with a partner without an appropriate basis and information. Visitors should understand whom they are contacting.
Assess the relationship over time
A useful partnership is also measured by guest satisfaction and reliable communication. Review it when opening times or services change. A website link can support the relationship without being its only purpose. You can also explore digital partnerships to improve content or your website, while distinguishing that service from tourism activities.
Your preparation checklist
- Choose a genuinely complementary service.
- Verify contact details and service area.
- Describe commitments and any benefits.
- Keep information supplied to travellers up to date.
Frequently asked questions
Does a partnership always involve commission?
No. Arrangements vary and should be clearly agreed between the parties.
Can I mention a provider without a commercial agreement?
You may accurately cite a useful resource; do not imply a partnership or included service without agreement.